How to Get Clients on LinkedIn for Coaching Business (High-speed strategy)

 

How to Get Clients on LinkedIn: With more and more entrepreneurs entering into the coaching business, the industry is becoming highly competitive. So is the difficulty in getting coaching leads to work with.

Lead generation for coaches is a huge challenge and therefore, you need a game plan that’s easy to implement and time-saving.

The foremost thing to keep in mind in running a coaching business is to develop relationships and build trust. As it’s your experience and expertise that you sell through your business, it’s highly important to generate leads consistently for your long-term success.

Before jumping onto the high-speed strategy to get clients on LinkedIn, first understand the major challenges in doing so.

How to Get Clients on LinkedIn for Coaching Business?

• Major Pain points of Business Coaches in 2021
• How do life coaches attract clients?
  • 1. Google Adwords
  • 2. Facebook advertising
  • 3. Direct mail
• Why LinkedIn leads the lead generation for coaches?
• How to Get Clients on LinkedIn for your Coaching Business?
• How to generate leads from LinkedIn using Linkedojet?
• What is a coaching funnel and how it can help your business?
• The decisive game plan to get clients on LinkedIn for coaching business

Major Pain points of Business Coaches in 2021

• Choosing your perfect niche for coaching
• Identifying your target audience
• Having a defined marketing strategy
• Inability to address the pain points of your audience
• Lack of a proven system to scale growth
• Scaling the operations of the coaching business

And unless you cater to these pain points, you can’t get clients for your coaching business!

Now, there are various ways of lead generation for coaches. Let’s take a look at them one by one!

How do life coaches attract clients?

1. Google Adwords

If someone clicks on your ad for coaching services, it costs you around £ 30 per click and there’s high competition from corporate companies.

2. Facebook advertising

Depending on your coaching niche, the time and budget you spend, Facebook ads could work for you, but it means a considerable time and heavy spending on your part to make the campaign work for you.

3. Direct mail

Though it works great, but sometimes you have to spend months or years to build the list which can get very expensive to produce and send emails.

All the more, cold email response rates are at all time low currently.

In addition to being competitive and expensive, these marketing methods require an advanced marketing and copywriting skills at your end to stand out from the crowd and generate quality leads.

LinkedIn wins this race of lead generation for your coaching business. Let’s find out why!

Why LinkedIn leads the lead generation for coaches?

Reasons are plenty!

• It’s a dedicated prospecting tool for business professionals
• It gives all the benefits of a direct mail without spending a penny
• Finding and contacting the right people on LinkedIn is relatively easy
• InMails on LinkedIn have a 100% delivery rate and better response rate than cold emails

Read: InMails Vs Connection Request on LinkedIn

By now, you are convinced that if you want to promote your coaching business, LinkedIn must top your list or else you’ll be hitting your head against the wall and feel frustrated.

However, how to get clients on LinkedIn? How to generate leads from LinkedIn?

Well, here’s the blueprint!

How to Get Clients on LinkedIn for your Coaching Business?

Follow this modus operandi:

• Choose your coaching niche and highlight it in your LinkedIn headline and profile to attract the right audience

• Prospect your ideal coaching clients on LinkedIn and send them an invite with a personalized message
• Follow-up with your prospects explaining them more about your services

The catch here is to prospect 25-30 ideal clients daily on LinkedIn and follow-up with them multiple times. The key to successful lead generation on LinkedIn is efficiency and consistency. All successful coaches who generate leads from LinkedIn are focusing their efforts and time on the platform.

Hold on! I can read your mind!

What’s striking your mind right now is: If you have to prospect 25-30 ideal clients on LinkedIn every single day, it means spending nearly 2 hours or more on the platform. Do you have that time?

Answer is a plain NO!! Even if you spend that time, you won’t be able to focus on other operations of your coaching business.

The quick fix?

AUTOMATE THE LEAD GENERATION ON LINKEDIN!

Here’s what I mean!

How to generate leads from LinkedIn using Linkedojet?

Linkedojet is a cloud-based automation tool that automates the time-consuming tasks of lead generation every single day without fail. Thus, you can get clients on LinkedIn while you are sleeping or spending time with your friends/family.

Watch this video to know more!

Benefits just don’t stop there! You have these in your pocket too!

• Detailed analysis of your outreach campaigns and creating reports which you can export to excel sheets and decide the further course of action
• Saving hours of time and efforts in prospecting
• In case you join groups in your niche on LinkedIn, Linkedojet can scan the description of the group members and send messages to your ideal clients based on keywords in their job title

Besides prospecting on LinkedIn, you should build a high -ticket coaching funnel to attract leads.

What is a coaching funnel and how it can help your business?

To increase sales of your coaching programs, you must build a sales funnel or better term it as a coaching funnel. The funnel comprises of the stages your leads go through before they buy from you.

The goal of this funnel is to generate sessions with as many qualified leads as possible so you don’t waste your time on any lead.

Simple as it sounds, a high -ticket coaching funnel SHOULD consist of a series of online pages that are crafted to turn visitors into leads and leads into your customers.

However, there’s a lot of thinking and psychology involved in creating such pages. That’s where ClickFunnels comes into the picture!

You can use their easy-to-use and high converting templates to sell your coaching programs or host webinars.

Other features include:

• Easy drag and drop visual editor
• Hosting of your custom domain
• High converting themes and templates
• Split testing of your sales funnels
• Tracking your conversions
• Email autoresponders
• Creating of a membership site

The decisive game plan to get clients on LinkedIn for coaching business

Combining the whole strategy to get clients on LinkedIn for coaching business: Use ClickFunnels to build your high-ticket coaching funnel and Linkedojet to generate leads from LinkedIn.

Direct prospects from LinkedIn to the sales funnel page you create by using ClickFunnels.

Thus, the entire process of lead generation coaching gets streamlined and saves you much time to focus on other productive tasks.

So, ready to see how LinkedIn can drive coaching clients for you? Schedule a demo with us!

This content originally appeared here on: https://linkedojet.com/blog/how-to-get-clients-on-linkedin/

How to Do Company Connections Targeting on LinkedIn – a Laser Focused Strategy

 

Ah! You know the benefits of creating and maintaining your LinkedIn company page. Don’t you?

In case you don’t, read it here.

Besides, LinkedIn company pages have another advantage.

You can use them for company connections targeting to grow your network and prospects list.

85% of B2B marketers say lead generation is the most challenging part. However, it won’t be any more with this laser focused strategy utilizing company connections targeting.

And for the purpose, there are a range of company properties you can use to reach your target audience.

Let’s have a look at what those properties are!

Laser Focused Strategy to Generate Leads with Company Connections Targeting on LinkedIn

• Audience Attributes for Company Connections Targeting
• What can be done with Company Connections targeting?
• How to get started with company connections targeting?
• Final Words

Audience Attributes for Company Connections Targeting

To target connections from LinkedIn company pages, you can use the following range of company properties:

• Company Connections: Use company connections targeting to reach the 2nd degree connections of the employees at your desired companies. However, this feature is only available for companies with more than 500 employees.

• Company Industry: With variety of industries like education, entertainment, agriculture, health and wellness, and others to choose from, you can narrow down company connections targeting to the primary industry of the company where the desired member is employed.

• Company Size: You can target company connections based on the size of the organization where the employees work. Company size is determined by the number of employees listed on its LinkedIn Page which go from 1 to 10, 11 to 50, and the increments increase gradually.

• Company Name: You can directly target the employees of specific companies by searching the organization’s name on LinkedIn.

• Company Category: Last but not the least, you can target companies by custom segments such as S&P 500.

Now, you have shortlisted the companies you wish to target for your lead generation. What’s next?

What can be done with Company Connections targeting?

• Run account-based marketing campaigns wherein you push your marketing campaigns in front of specific accounts and audience rather than targeting a larger audience. After choosing your specific audience, you can create content and run ads specific to account targeting.

• Reach out to the decision makers in target companies. Spending on LinkedIn ads is not feasible for all as LinkedIn requires a higher ad spend than other platforms. Alternatively, you can send connection invites targeting the decision makers of the companies you choose. (See the screenshot below)

How to get started with company connections targeting?

• Prepare a list of the companies you wish to target with their website, country, and industry and save it as CSV file. Remember the company attributes above which you can use to prepare your list.
• Upload the list on Linkedojet dashboard to create your drip campaign. Linkedojet will scan the list of employees in the companies you upload, scan their job titles, open the profile of your desired job title, and send them a connect invite.

For example, let’s say you wish to target the business development managers in the companies related to finance industry.

Here’s a step-by-step process to use Linkedojet for company connections targeting and connecting with decision makers in the company:

Final Words

In this post, you learned about another trump card to boost your lead generation process with company connections targeting using LinkedIn company pages.

Linkedojet comes into the picture where things get manual and tedious, by automating the tasks and saving your time and efforts.

So, what’s the wait for? Jump start to use this trump card and schedule a demo with us!

This content originally appeared here on: https://linkedojet.com/blog/company-connections-targeting-linkedin/

How to Use LinkedIn Groups for B2B Marketing of your Business

 

Besides outbound reach and marketing on LinkedIn, LinkedIn groups are another option to explore for the same.

However, the bell that first rings in the mind is: Are LinkedIn groups REALLY worth it?

How to Use LinkedIn Groups for B2B Marketing

• Role of Linkedojet in Using LinkedIn Groups for B2B Marketing
• How to search and join the right LinkedIn groups?
• Final Words: How to Use LinkedIn Groups for B2B Marketing

Let me answer this with how LinkedIn groups can be of help!

• Joining a network of like-minded people and building relationships with them
• Groups provide partnership opportunities for your business
• You can provide solutions to challenges faced by your prospective customers in LinkedIn groups
• Sharing your expertise in the groups through suitable content

Yet another advantage of using LinkedIn groups for B2B marketing is to overcome the weekly restriction on the connection limit of LinkedIn.

LinkedIn allows for 100 connect invites per week. In addition to the regular invites, you can message up to 30-40 group members daily, thus, increasing your network building efforts.

However, there are a few best practices to use LinkedIn groups for B2B marketing.

Role of Linkedojet in Using LinkedIn Groups for B2B Marketing

Pardon me for repeating! But one of the best practices to use LinkedIn groups for B2B marketing is to send messages to 30-40 members in the group daily.

Agree, it’s a tedious task. It costs your time.

Linkedojet comes into play here by automating the task.

Read: How to launch a safe LinkedIn automation campaign?

Plus, you can filter out the group members for sending messages based on keywords in their job title. Linkedojet scans the description of the group members for the purpose.

However, you need to be the member of that group to send messages to other members.

Yet another challenge in using LinkedIn groups for B2B marketing is……

How to search and join the right LinkedIn groups?

Process is easy if you follow the below steps:

• Search in the LinkedIn search bar based on keywords and filter to find the right group.

• View who in your network belongs to that group
• Join groups that your connections are already members of

Further, LinkedIn has ‘public’ and ‘private groups.

To join the public groups, click on ‘Request to join’ whereas with private groups, you can request an invitation from the manager of the group.

In the group, follow these LinkedIn groups best practices:

• Show your expertise by answering questions others have asked related to your niche/business
• Share your articles/blog posts and ask the group members a question related to it. However, restrain yourself from being over promotional. Rather, focus on being helpful to the group members by sorting out their challenges
• Send an invitation to connect with the group members with a personalized message using the LinkedIn automation tool, Linkedojet. You can send them personalized GIFs and videos that help engage the prospect with your business.

How to Message a Group Member

Where to Look for a Message from a Group Member

Final Words: How to Use LinkedIn Groups for B2B Marketing

Now you know what LinkedIn groups are worth for your B2B marketing. You can overcome the connect limit of LinkedIn and increase your daily networking and prospect building activity by using LinkedIn groups in addition to personal invites.

And Linkedojet saves your time and efforts in doing so, giving you the desired result in the shortest possible time.

So, what are you waiting for? Book a demo with our team to know how to use LinkedIn groups for B2B marketing using Linkedojet!

This content originally appeared here on: https://linkedojet.com/blog/how-to-use-linkedin-groups-for-b2b-marketing/

Real Estate Lead Generation: How to Generate 3X Leads on LinkedIn

 E** Realty is one of the world’s fastest growing real estate brokerages based in Washington. Founded in 2009, the firm is now operational across 14 countries in the world with over 60,000 real estate professionals.

Real Estate Lead Generation Using Linkedin

• Challenges in Real Estate Lead Generation
• Why Realtors Should Use LinkedIn?
• Why Linkedojet for Online Real Estate Lead Generation?
• Company’s growth and how Linkedojet plays a role
  • With Linkedojet, the client has been able to connect with 650+ brokers in the past 5 months and working to close 3X more deals than before.
• Layout of Linkedojet’s Data Extraction Process Used
• How to Generate Real Estate Leads on LinkedIn?

Challenges in Real Estate Lead Generation

The client wanted to build a network of Real Estate Brokers across USA. LinkedIn was an obvious answer for reaching out to their target audience. They had been using LinkedIn as the primary source of real estate lead generation, but faced the challenge of how to scale. Further, before connecting on LinkedIn, they wanted to identify how many years the targeted leads have spent as a Real Estate broker and which regions they are licensed to work in. Doing this manually was strenuous and time-consuming.

Linkedojet helped them overcome the challenge by enabling to scan the description section of the targeted lead and run a drip campaign to connect with the selected ones, thus improving the scalability and saving time. They also needed a tool that was cloud-based and easy to use with minimal training.

Why Realtors Should Use LinkedIn?

The reason is obvious! LinkedIn is purely for business, unlike other social media. It lets you target leads based on your desired criteria like location, industry, past and present company, etc. Thus, it lets you narrow down your search and target only your prospective customers.

As a real estate owner, you need to network with other brokers and look out for new clients to keep your sales pipeline packed. LinkedIn can provide a load of information about your prospect like his location, years of experience, education, etc. to narrow down your search to the desired profiles.

Further, having a robust LinkedIn profile helps build credibility about your company and brand. LinkedIn has a vivid community of niche groups you can join for advice, ideas, counseling, and real estate lead generation.

As a real estate agent, you can promote listings, blog posts, curated articles, and market trends on LinkedIn to engage with your audience and get leads for your business.

Why Linkedojet for Online Real Estate Lead Generation?

For the client, it was particularly important to find a tool that could extract data from the targeted leads like the age of the person, years spent in a particular location and role. Moreover, it should run effectively without logging in and out repeatedly.

At the same time, it needed to be cost-effective to be used by multiple team members without extended training. The capability to scan the prospect’s profile for the above-mentioned criteria played an important role here.

Here’s a list of other handy features of Linkedojet:

• Add drip campaigns within minutes
• Set-up as many follow-up messages as you want
• Data analysis of your campaigns
• Add a list of leads to your existing campaigns without pausing them
• View the inbox of your multiple LinkedIn accounts on a single dashboard, replies from leads, and reply them back
• Apply tags to your leads to segregate them
• Filter out your leads
• Download the data and keep a record of your target leads

Company’s growth and how Linkedojet plays a role

The client wanted to network with Real Estate Brokers in USA having more than 5 years of experience.

Linkedojet helped them to scan the profile of each of their prospective leads going through their description, job titles, and years spent in that particular role. Then, with its custom-built process, the tool identifies the region in which those leads are licensed to work, and finally adds all the experiences as ‘Real Estate Broker’ to sum up their total experience in that role.

Finally, a drip campaign is run to connect and engage with the leads that fit the criteria set by the client. The entire process is streamlined saving 20 man-hours in lead generation for real estate and allowing them grow their business.

With Linkedojet, the client has been able to connect with 650+ brokers in the past 5 months and working to close 3X more deals than before.

Layout of Linkedojet’s Data Extraction Process Used

How to Generate Real Estate Leads on LinkedIn?

I think you shouldn’t be doubtful now if LinkedIn is good for real estate. After reading this case study, you ought to know the right strategy of lead generation for real estate – creating drip campaigns to connect with your targeted leads on LinkedIn.

And Linkedojet just makes it easier to create such campaigns in just a few clicks.

So, think about investing in LinkedIn for your real estate lead generation.

This content originally appeared here on: https://linkedojet.com/blog/generate-real-estate-leads-linkedin/